The Muskegon Lumberjacks have announced the hiring of Mark Andrew Zwartynski as the team’s general manager of business operations.
Zwartynski, a Perth Amboy, N.J., native, brings a wealth of knowledge to the Jacks during their inaugural season in the United States Hockey League. His experience includes a 13-year stint from 1982-1995 as the Indiana Pacers’ director of marketing, ticket sales and game operations. The following season he served as the senior vice president of business operations for the Milwaukee Admirals, then of the International Hockey League. From 1997-200, Zwartynski was vice president of ticket sales, administration and technology for the Dallas Mavericks. He was also involved in the development of and funding strategy for the American Airlines Center and introduced owner Ross Perot, Jr., to Mark Cuban for the sale of the Dallas Mavericks.
“We’re very fortunate as an organization to have someone like Mark Andrew in our presence,” Lumberjacks president Tim Taylor said. “His impact was immediately felt on day one and his experience and tutelage will help everyone in this organization to become top flight professionals.”
Zwartysnki tandemed with Dale Ratermann to write the book “Two on the Aisle: How to Get Tickets to Any Event, Anytime, Anywhere,” and was an investor in the Grand Haven Golf Club, as well as Traditions Golf Club in Edmond, Okla., its golf learning center and a 120-unit gated residential community.
In 2000, Zwartynski established the Mark Andrew Group to share with a broad range of clients his experience in sports marketing and sports management. Mark Andrew is particularly proud of having recruited, hired, and trained so many people who have gone on to senior management positions in advertising, marketing, sports management, and finance.
Zwartysnki and his wife, Maritta Wagner Zwartynski, have two daughters, Andréa and Sarah, who are both gifted golfers. MAZ, as he’s affectionately known in the industry, graduated from St. Joseph High School in Metuchen, N.J. Following his graduation from St. Joseph's College of Indiana, Mark Andrew established Southern Cross Productions, a concert and event promotions company.
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